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  Sustainability-driven initiatives, Art From All and SM Green Movement, gain international recognition for community impact and innovation SM Supermalls continues to bring purpose-driven initiatives to the global stage after earning two Silver Awards at the prestigious ICSC MAXI Awards, one of the world’s most respected recognitions for excellence in marketing and innovation in the retail and shopping industry. The ICSC MAXI Awards recognized “Art From All: Turning Community Action into Public Art” and “The SM Green Movement: Sustaining Communities Through Responsible Design.” SM Supermalls’ Art From All initiative was recognized for transforming sustainability into an immersive and participatory mall experience. Launched in May 2025, the initiative invited shoppers to donate plastic waste and witness it transformed into large-scale cultural art installations inside the mall. Instead of simply raising awareness, Art From All made sustainability interactive and visible by integrat...

Since the energy crisis, many Filipinos have been exploring alternative modes of transport and rediscovering the benefits of cycling—whether for daily commutes, quick errands, or weekend leisure rides. All for cyclists across the country, SM is making it sustainable to choose two wheels over four at their most-loved SM Supermalls. Designed with convenience in mind, many SM malls offer bike-friendly infrastructure and facilities that support riders who prefer a greener way to travel. From safe, dedicated bike lanes and accessible bike parking areas to convenient entrances and cyclist-friendly amenities, SM continues to welcome riders who want to make cycling part of their everyday routine. Cyclists gather at SM City Olongapo Central as SM reinforces its commitment to making malls more welcoming and accessible to bike communities. “At SM Supermalls, cyclists can also easily stop by to park their bikes, enjoy a meal, run errands, or meet friends before heading back on the road. Whether ...

  SM Prime Holdings, Inc. (SM Prime) has advanced resource stewardship through water circularity initiatives, implementing water conservation measures across its nationwide network of SM Supermalls since the late 1990s. Embedded in its operations, SM Malls uses innovative water management systems that save water and reduce wastage – drawing less from the national water grid and creating value in an increasingly volatile time.  Macro to Micro: SM’s approach to water conservation SM ensures sustainable water use through advanced recycling and rainwater harvesting systems. In 2025, sewage treatment plants in its 89 malls recycle an estimated 6.6 million cubic meters of property wastewater for non-potable use. The rainwater treatment facility in SM Baguio innovatively harvests and treats rainwater collected during the wet season and transforms it into water for kitchen and tenant use.  As a key customer touchpoint in water management, faucets also regulate the outflow of wate...

  At the heart of this movement is SM Sports & Leisure Centers, which introduces aspiring athletes and enthusiasts to a wide range of sports through its seasonal training programs. Under the banner “Where Winning Begins,” participants gain access to expert coaching, quality facilities, and opportunities to build confidence and sharpen their skills. From skating rinks and bowling centers to pickleball courts, running hubs, basketball events, and multi-sport activations, SM has become a major force in bringing sports closer to communities nationwide. “Sports have the unique ability to bring people together, inspire healthier lifestyles, and build stronger communities,” said Joaquin L. San Agustin, Executive Vice President for Marketing of SM Supermalls. “Through SM Active Hub, we’re transforming our malls into spaces where people don’t just shop or dine—they move, compete, learn, and connect.” He added, “What began as individual sports initiatives has grown into the Philippines’ ...

SM Supermalls and PMAP formally strengthened their partnership through a Memorandum of Understanding aimed at bringing more accessible career fairs and workforce development initiatives closer to communities across the country. SM Supermalls and the People Management Association of the Philippines (PMAP) formally strengthened their commitment to empowering Filipino job seekers through the signing of a Memorandum of Understanding (MOU) held at the SM Supermalls Headquarters in Pasay City. This partnership reflects SM’s steadfast support for PMAP’s HumanITy mission—a vision that emphasizes a human-led, digitally enabled, and future-ready Philippines. Steven T. Tan and Engelbert T. Camasura lead the ceremonial signing of the Memorandum of Understanding between SM Supermalls and the People Management Association of the Philippines, strengthening their shared commitment to expanding employment and upskilling opportunities for Filipinos nationwide. The ceremonial signing was led by SM Superm...

  A supplementary report on environmental impact: The SM Supermalls Sustainability Digest 2025: Work and Wins showcases how sustainability is deeply ingrained in SM’s mall operations for the benefit of its customers and surrounding communities (L-R: Bel Gonzales, SM Supermalls Section Head for Sustainability; Kitchie Limoanco, SM Supermalls SVP for Corporate Marketing and Public Relations; George Cheung, SM Supermalls AVP for Waste Management & Sustainability Solutions; Engr. Liza B. Silerio, SM Supermalls VP for Corporate Compliance and Sustainability; Engr. Junias Eusebio, SM Supermalls VP for Operations; Joaquin San Agustin, SM Supermalls EVP for Marketing; Engr. Charles Singson, SM Supermalls AVP for Mall Operations, Mina Kahn, SM Supermalls AVP for Transport Management)   SM Supermalls has unveiled the “SM Supermalls Sustainability Digest 2025: Work and Wins.” The inaugural report showcases how sustainability is woven deeply into SM’s core strategies, ensuring it...