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Where Winning Begins: Inside SM Supermalls’ Largest Sports Playground

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  At the heart of this movement is SM Sports & Leisure Centers, which introduces aspiring athletes and enthusiasts to a wide range of sports through its seasonal training programs. Under the banner “Where Winning Begins,” participants gain access to expert coaching, quality facilities, and opportunities to build confidence and sharpen their skills. From skating rinks and bowling centers to pickleball courts, running hubs, basketball events, and multi-sport activations, SM has become a major force in bringing sports closer to communities nationwide. “Sports have the unique ability to bring people together, inspire healthier lifestyles, and build stronger communities,” said Joaquin L. San Agustin, Executive Vice President for Marketing of SM Supermalls. “Through SM Active Hub, we’re transforming our malls into spaces where people don’t just shop or dine—they move, compete, learn, and connect.” He added, “What began as individual sports initiatives has grown into the Philippines’ ...

SM Supermalls and PMAP to expand job and upskilling opportunities nationwide

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SM Supermalls and PMAP formally strengthened their partnership through a Memorandum of Understanding aimed at bringing more accessible career fairs and workforce development initiatives closer to communities across the country. SM Supermalls and the People Management Association of the Philippines (PMAP) formally strengthened their commitment to empowering Filipino job seekers through the signing of a Memorandum of Understanding (MOU) held at the SM Supermalls Headquarters in Pasay City. This partnership reflects SM’s steadfast support for PMAP’s HumanITy mission—a vision that emphasizes a human-led, digitally enabled, and future-ready Philippines. Steven T. Tan and Engelbert T. Camasura lead the ceremonial signing of the Memorandum of Understanding between SM Supermalls and the People Management Association of the Philippines, strengthening their shared commitment to expanding employment and upskilling opportunities for Filipinos nationwide. The ceremonial signing was led by SM Superm...

SM Supermalls launches Sustainability Digest

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  A supplementary report on environmental impact: The SM Supermalls Sustainability Digest 2025: Work and Wins showcases how sustainability is deeply ingrained in SM’s mall operations for the benefit of its customers and surrounding communities (L-R: Bel Gonzales, SM Supermalls Section Head for Sustainability; Kitchie Limoanco, SM Supermalls SVP for Corporate Marketing and Public Relations; George Cheung, SM Supermalls AVP for Waste Management & Sustainability Solutions; Engr. Liza B. Silerio, SM Supermalls VP for Corporate Compliance and Sustainability; Engr. Junias Eusebio, SM Supermalls VP for Operations; Joaquin San Agustin, SM Supermalls EVP for Marketing; Engr. Charles Singson, SM Supermalls AVP for Mall Operations, Mina Kahn, SM Supermalls AVP for Transport Management)   SM Supermalls has unveiled the “SM Supermalls Sustainability Digest 2025: Work and Wins.” The inaugural report showcases how sustainability is woven deeply into SM’s core strategies, ensuring it...

SM Supermalls bags top honor at 2026 Asia-Pacific Stevie Awards

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  Recognized as the Organization of the Year, SM Supermalls won 30 awards across diverse categories Aside from the Organization of the Year recognition, SM Supermalls also won four Gold, 13 Silver, and 13 Bronze Stevies. SM Supermalls continues to raise the bar for customer excellence after being named Organization of the Year at the 2026 Asia-Pacific Stevie Awards, one of the region’s most prestigious programs recognizing innovation in business. The win marks the second time SM Supermalls has received the prestigious honor, earning a total of 52 award points across Gold, Silver, and Bronze Stevie recognitions. The achievement highlights the company’s sustained commitment to delivering meaningful, innovative, and customer-first experiences across its most-loved malls. SM Supermalls Executive Vice President for Marketing Joaquin L. San Agustin (third from right) and Senior Assistant Vice President for China Marketing   Vivian Chen (second from right) led the company’s delegatio...

SM Coastal Cleanups Go Beyond Trash, Teach Communities to Care

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  In celebration of  World Water Day , SM Supermalls, through its corporate social responsibility arm,  SM Cares , organized coastal cleanup activities across six locations with seven participating malls nationwide, reinforcing its long-term commitment to environmental stewardship and sustainable waste management in its most-loved malls. This year’s coastal cleanup emphasized enhanced  waste segregation education  to deepen understanding among volunteers and communities on proper sorting, recycling, and disposal of collected waste. It also underscored that everyday actions—from responsible waste disposal to recycling—play a critical role in protecting marine ecosystems.  The coastal cleanup activities took place across  SM City La Union, SM City Urdaneta Central, SM City Tanza, SM City Daet, SM City Consolacion, SM Seaside City Cebu, and SM J Mall,  bringing together communities in a shared effort to protect local coastal environments and divert w...

Discover Award-Worthy Meals in the Metro at SM Supermalls

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  Drum rolls, please–because your every craving just won! The votes are in, the winners are clear, and honestly, it’s all hands down, no competition. These are the dishes that carried, stole the show, and left no crumbs, giving bites worth every bit of applause. So whatever it is you’re up for, know that there’s a grand-winning craving just waiting for you in the Metro at SM Supermalls, where more spots are coming in with more exciting experiences and award-worthy eats that’s All For You. Most Iconic Meal Award And the main plates that stole the show go to the ones that came in strong, who delivered unforgettable flavors with an impact you can never forget. No words left to say, other than these eats definitely understood the assignment.  Azela by Balay Dako The best Pinoy heritage award goes to the soon-to-open Azalea by Balay Dako at The Block, Level 2 of SM North EDSA with its beloved traditional staples like Kare-Kare and Kansi!  Jiang Nan Hotpot Offering unlimited pr...

SM Supermalls Opens Doors to Jobs, Skills, and New Beginnings this Labor Day

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  Successfully hired-on-the-spot (HOTS) applicants proudly pose after securing jobs at the SM Job Fair, highlighting how SM Supermalls continues to create real, immediate employment opportunities for Filipinos nationwide. As Filipinos continue to navigate a challenging job landscape, the search for meaningful and stable work remains a daily reality for many. Across almost-loved SM Supermalls nationwide, job fairs are held year-round—continuously providing accessible employment opportunities within local communities. This Labor Day season, the initiative takes on greater significance. In observance of  Araw ng Manggagawa  on May 1, SM Supermalls brings together jobs, skills development, and essential support systems at scale—highlighting the vital role of employment in nation-building and reinforcing its commitment to helping Filipinos move forward. Massive crowd of job seekers during Labor Day Job Fairs at SM City Bacolod (left photo) and SM Mall of Asia (right photo). A ...