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Showing posts from July, 2025

Community at Work: SM Cares Joins Brigada Eskwela 2025

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SM North EDSA volunteers sweep hallways for Brigada Eskwela—helping create clean, focused spaces where students can learn and grow. From June 9 to 13, 2025, SM Supermalls engaged thousands of volunteers across its malls countrywide in support of the Department of Education's (DepEd) annual Brigada Eskwela campaign, to help prepare public schools for the new academic year. This year's Brigada Eskwela has the theme  “Nagkakaisa para sa Handa at Ligtas na Pagbabalik Eskwela.” Driven by the spirit of bayanihan, SM employee volunteers join Brigada Eskwela to help public schools prepare for the new academic year—fostering cleaner, safer, and more welcoming spaces where students and communities can thrive. SM employees in action—offering their hands and hearts to help schools gear up for another inspiring year of learning. As a long-time DepEd partner, SM Supermalls returned to Brigada Eskwela 2025 as part of its larger commitment to youth empowerment, environmental care, and inclusiv...

SM Proudly Celebrated Local MSMEs at DTI Wedding Fair at SMX Aura

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  Filipino bridal designers wowed the crowd with modern, sustainable, and culturally rooted creations at the Wedding Fair Fashion Show—proudly highlighting Tatak Pinoy talent. Love, tradition, and local enterprise were highlighted at the Bagong Pilipinas Wedding Fair 2025, which took place from June 27 to 29 at the SMX Convention Center, SM Aura Premier.  The Department of Trade and market (DTI) organized the three-day event, which successfully presented over 100 Filipino MSMEs, showcasing Filipino ingenuity while driving actual business prospects in the events and wedding market. The fair attracted industry professionals, wedding planners, creatives, and couples planning their special day to learn about everything from couture bridalwear and floral arrangements to photography, catering, travel services, and more.  The highlight of Day 1 was a runway fashion show showcasing Filipino bridal designers who modernized traditional textiles and sustainable design for the bride....

DTI, PRA, and SCMAP launch “Job Blueprint” with SM Supermalls,

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  On June 16, 2025, the future of employment in the Philippine wholesale and retail trade industry received a significant boost.  The Department of Trade and Industry (DTI), in collaboration with the Philippine Retailers Association (PRA) and the Supply Chain Management Association of the Philippines (SCMAP), launched Section G: Job Blueprint for the Wholesale and Retail Trade Sector at SM City North EDSA. The initiative included a two-day job fair with immediate hiring opportunities for Filipino job seekers. (L-R): Supply Chain Management Association of the Philippines (SCMAP) President  Dennis Llovido , Department of Trade and Industry (DTI) Assistant Secretary  Engelbert Chua , DTI Secretary  Cristina Roque , and Philippine Retailers Association (PRA) President  Roberto Claudio Sr.  attend the media launch of the Section G: Job Blueprint for Wholesale and Retail Trade on June 16, 2025, at SM North EDSA. The Section G Job Blueprint, which was created...

Art Takes Over SM Supermalls with “Art for Everyone”

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  Section G has been officially introduced, and stakeholders are looking forward to adopting its important suggestions and creating a stronger, more resilient retail commerce sector for all. Building on the incredible success of the 2024 Art Market, which received the prestigious Gold Stevie® Award for Innovation in the Use of Events, SM Supermalls strengthens its commitment to fostering the local art scene.  Last year's Art Market featured over 1,200 Filipino artists and over 4,000 artworks, offering a platform to celebrate local innovation while also providing substantial support to young and established artists. The event's phenomenal success spurred renewed enthusiasm in the community, with many of last year's participating artists ready to return, demonstrating the event's significance and SM's rising role as a catalyst for Filipino artistic expression. Ilonggo artists Joel Ferraris at last year’s SM Art Market in SM City Iloilo. Ilonggo artists Joy Fernando at...

SM Prime: Creating infrastructure for plastic-free communities

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  According to the United Nations Environment Programme (UNEP), global plastic output is expected to surpass 1,100 million tons by 2050, with serious environmental, social, economic, and human health repercussions. SM Prime Holdings, Inc. (SM Prime), one of Southeast Asia's most integrated property developers, is devoted to building vibrant, sustainable cities. With a waste-free future as part of its environmental strategy, SM Prime supports the International Plastic-free Day on May 25 and its request to rethink single-use plastics (SUP) for one day.  Furthermore, SM Prime recognizes the company-wide efforts to promote the Extended Producer Responsibility (EPR) Act of 2022. The Recyclable, Disposable, and Compostable-labeled bins support SM's waste-free future initiative and align with the Department of Environment and Natural Resources’ Extended Producer Responsibility Act of 2022. A group-wide movement for the EPR Law The SM group, in collaboration with its Producer Responsi...

Waves of Change: Thousands Join SM Cares’ Coastal Cleanup

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  Beaming with pride, volunteers at SM City CDO Uptown and Downtown hold up the coastal cleanup banner, standing united as ocean defenders in celebration of World Oceans Day 2025. On June 7, SM Cares, SM Supermalls' corporate social responsibility arm, coordinated a large statewide coastline cleanup  in  celebration of World Oceans Day 2025, over 5,000 volunteers .  Collectively, they removed an astounding 30,000 kilograms of trash from shorelines across the Philippines , demonstrating that when a community works together, real change happens. This year's theme,  “WONDER: Sustaining What Sustains Us,”  struck a deep chord as volunteers took to the beaches of Metro Manila, Luzon, Visayas, and Mindanao, armed with gloves, sacks, and  a shared mission: to protect the oceans that give us life . Beyond fostering community collaboration and promoting environmental responsibility,  SM Cares’ coastal cleanup initiative played a vital role in cultivating h...