Have a Very Merry Christmas at SM Supermalls Nationwide This Holiday Season

Usher in the fun and festivity of the holidays at each of the SM Supermalls across the Philippines with a plethora of activities and events geared towards the season.

Manila, Philippines; November 7, 2014 – SM Supermalls, the country’s first and largest chain of shopping centers, rings in the holiday season with its biggest, grandest, and best celebration yet. Since 1985, SM Supermalls have been some of the Philippines’ favorite shopping, dining, and leisure centers, where friends and family come together to share and create memories that last a lifetime. This year, from November 7, 2014, the company unveils its most exciting Christmas extravaganza yet.

The event was hosted by TV hosts and Celebrities, Raymond Gutierrez and Denise Laurel



SM Supermalls Executives with kiddos on stage to start the festive lighting..



The campaign will be kicked off at the company’s first shopping mall, SM City North EDSA, with royal ball titled “The Princess in Me.”  Guests and shoppers alike will be treated to a dazzling display for all the senses with the lighting of a majestic Christmas tree made of gowns. Held in partnership with the iconic toy brand Barbie, the event’s guests will also be able to look forward  to a display of rare and unique dolls, as well as a princess-themed float parade.

Had photo opportunity to a life size Barbie and other Disney Characters

 

 


A lot of Celebrities were present on the said event and among them are the Kramers. Cheska and her daughter Kendra here.

Keeping true to the spirit of togetherness during the holidays, celebrity families like the Kramers, Laurels, and Muraoka-Rabagos will also share their cherished traditions and how they celebrate their holiday cheer.

The grand launch, however,is only the first of many festivities to come. Shoppers and guests are encouraged to take part in the wide vaiety of events, activities, and promotions set to be held at each of the SM Supermall locations, from the unveiling of uniquely themed Christmas trees designed to impart ech mall with a holiday spirit, to Chritmas parades, concerts, meet-and-greets, musical and theatrical performances, specialty bazaars, and awe-inspiring fireworks  and sound displays. Shoppers will also gt the chance to win prizes every week when they share images of the malls, events and activities tagged with #MerrySMChristmas on social media.

Singer Nikki Gil serenades the crowd.

 

Every facet of the Filipino Christmas will be translated into one of the SM Supermalls’ exciting lineup of activities set for the coming months. More than just a destination for some of the country’s best shopping, dining, and leisure options, SM Supermalls will also help visitors share in the spirit of giving with its newest initiative, the SM Cares Bears. Available across all SM Supermalls, shoppers can purchase a pair of the SM Cares Bears for donation to any one of the specially chosen charities and beneficiaries unique to each SM Supermalls location.



Kids, Teens and even Adults have Fashion show wearing Barbie clothes and merchandise.

With this exciting Christmas celebration, families and friends will have a spectrum of holiday treats to look forward to at each of the SM Supermalls. Everything is here at the SM Supermalls, where everyone is sure to have their merriest SM Christmas yet.

Wow! I'm so delighted and happy to experienced that even for 1 day I become a Princess!

For more information about the SM Supermalls Christmas celebrations, visit smsupermalls.com or follow the #MerrySMChristmas hashtag and the @smsupermalls account on Facebook, Twitter, Instagram and their blog, bit.ly/MerrySMChristmas