Jodi and Thirdy joins the Jollibee family as the latest Jolly Spaghetti endorsers

Warm welcome. The Jollibee team (L-R) – Regional Business Unit Head for Metro North Mike Castro, AVP for Marketing Kent Mariano (fourth from left, back), PR Director Arline Adeva, Chief Global Marketing Officer for Jollibee Global brand Francis E. Flores (6^th from left, back), Assistant Brand Manager for Jolly Spaghetti Luis Berba and Corporate PR and Events Manager Dennis Reyes, gave Jodi and Thirdy a warm and jolly welcome to the Jollibee Family.

MANILA – Jollibee recently welcomed Jodi and Thirdy as the newest brand ambassadors for Jolly Spaghetti during the media launch held at the Ortigas Roosevelt branch. Jodi and Thirdy, who stars in the latest TV commercial for Jolly Spaghetti, shared their own personal experiences, from happy memories when she was a kid and to how she now enjoys the same bonding moments with Thirdy. The Jolly Spaghetti Sweet-Sarap Moments event also featured fun games for the media guests and their kids.

Certified Jolli-Kids. Jodi admits to being a batang Jollibee even before entering showbiz. Thirdy, now 11, is a big Jollibee fan, too.

Batang Jollibee at heart

Jodi confesses to being a certified Batang Jollibee, even before she got into show business. Her mother worked hard to raise Jodi and her siblings, but made sure to devote her Saturdays to quality time over her children’s favorite Jollibee treats.

“Every Saturday, iti-treat niya kami sa Jollibee sa may Landmark food court,” Jodi recalled. “Talagang masasabi ko na kinalakihan ko si Jollibee. At hindi lang ‘yon, kasi bawat party, bawat celebration, talagang naging part siya ng family namin at ng pamilyang Pilipino.”

Growing up, Jodi said she would often order Jolly Spaghetti and Jolly Hotdog, and it became staples in her bonding moments with her mom. Now that she’s a mother herself, she wants to pass on the same joyful experience to Thirdy. The 10-year old loves the cheesy, meaty, and sweet-sarap flavors of Jolly Spaghetti.

“Wala akong nakilalang bata na gusto ng maasim na spaghetti,” the actress remarked candidly. “Especially Filipino children. I believe na nakuha ng Jollibee ‘yung manamis-namis na timpla na hinahanap-hanap ng bawat batang Pilipino.”

Mom first, actress second

Jodi remains simple even with her celebrity status and recent accolades for her stellar TV performances. Despite her busy schedule, she makes sure that spending quality time with Thirdy is her priority, just as her own mother did years ago.

The actress related that she and Thirdy can spend hours upon hours just talking about anything, especially over their favorite Jolly Spaghetti. They often order “C3,” the Jolly Spaghetti and Chickenjoy combo, for delivery or drive-thru.

Jolly Family. Jodi Sta. Maria, the 34-year-old star of Be Careful with My Heart and Pangako Sa ‘Yo, and son Thirdy Lacson are the newest endorsers of the cheesiest, meatiest, and sweet-sarap Jolly Spaghetti.

“Sa hapagkainan, that’s where the bonding happens. Nakakatuwa si Thirdy when you spend time with him. He’s a very opinionated child. Baka pwede siyang maging lawyer,” Jodi proudly added.

Jolly Spaghetti endorsers Jodi Sta. Maria and Thirdy Lacson take a selfie inside the life-sized spaghetti pool at the Jolly Spaghetti Sweet-Sarap Moments event last May 25, 2016. 

Perfect Choice for Jolly Spaghetti

Jollibee likewise is equally happy and excited to welcome Jodi and Thirdy to the family.

“Jodi and Thirdy are the perfect endorsers for Jolly Spaghetti,” said Kent Mariano, Jollibee Assistant Vice President for Marketing. “Despite Jodi’s celebrity status and hectic schedule, she believes in making even the smallest of moments count when it comes to strengthening her bond with Thirdy and her family. Jodi’s own story and personal experiences of bonding with her mom and now with her son is something that many Pinoy families can relate to. We at Jollibee have always proud to be part of such memorable moments.”

“For many food-loving Filipinos, Jolly Spaghetti represents special moments that we will always cherish,” Jollibee AVP Kent Mariano told members of the media and special guests at the Jolly Spaghetti Sweet-Sarap Moments event.

The latest TVC features Jodi reminiscing her bonding moments as a kid with her mom, and fast forward to the present, Jodi letting Thirdy experience the same happy moment while enjoying their favorite Jolly Spaghetti.  

Here are some photos taken during the Media launch.

Photo op with the cutest mascot ever!

So girly...with Hetty Spaghetti!

With Ms. Jodi Sta. Maria, who is self-confessed Batang Jollibee like me!

My niece Jandi and I was able to enjoy to enjoy the fun and activities during the event. We're in a huge spaghetti!

Ms. Jodi Sta. Maria and her son Thirdy Lacson was being interviewed by the celbrity hosts Paolo Abrera at Suzi Entrata

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